Data Analyst
Company: Kantar
Location: Kutztown
Posted on: May 8, 2024
Job Description:
We're the world's leading data, insights, and consulting
company; we shape the brands of tomorrow by better understanding
people everywhere. Kantar's Profiles division is home to the
world's largest audience network.With access to 170m+ people in
over 100 global markets, we offer unrivalled global reach with
local relevancy. Validated by industry leading anti-fraud
technology, Kantar's Profiles Audience Network delivers the most
meaningful data with consistency, accuracy, and accountability -
all at speed and scale.Job DetailsData Analyst, User EngagementJoin
our Data Science team as a Mid-Level Data Analyst!In this role, you
will contribute to User Acquisition and User Engagement of our
Panels using innovative data analytics and data science technology,
evolving your skills and staying at the forefront of the data
industry. We are seeking candidates with experience in a
data-related role, possessing a solid foundation in programming
(Python and SQL) and a passion for redefining data into actionable
insights.What you'll do
- Daily Evaluation: Assess support tickets related to Machine
Learning models/algorithms developed by the Data Science team.
- Monitoring and Maintenance: Lead all aspects of alerts to
ensure the ecosystem's functionality, working with existing models
for day-to-day operations and performance.
- Data Analysis: Analyse user acquisition and retention data,
identifying weaknesses and bugs in existing models for
resolution.
- Analytics and Machine Learning: Run analytics to extract
statistics, patterns, and eventually design machine learning models
to improve existing technologies.
- Work closely with the development team, contributing to
data/statistics tasks for improving user engagement.
- Collaborate with various stakeholders (including the Developer
team) to formulate pertinent questions, providing actionable
insights and analyses to support decision-making efforts.
- Communicate technical information with both technical and
non-technical team members and collaborators.
- Data Transformation: Employ ETL tools like DBT to transform
data, making it more accessible to the broader business.
- Use time series graphing services such as Grafana to create
visualisations, monitor trends, and identify patterns.
- Define critical metrics to drive improvements in User
acquisition and engagement performance.What you'll bring
- Experience with data-related technologies, including database
queries, programming, data mining/wrangling, analysis, and
reporting.
- Strong proficiency in SQL, with the ability to read, write, and
query effectively.
- A keen curiosity about data, statistics, machine learning, and
data science is essential.
- Strong problem-solving skills with an emphasis on product
development, logical thinking, and critical analysis.
- Experience with statistical computer languages such as Python,
Scala, R, MATLAB.
- Knowledge of statistical techniques and concepts, including
regression, properties of distributions, statistical tests, and
proper usage.
- Experience using web services and languages, including AWS,
EC2, S3, Redshift, DigitalOcean, etc.
- Detail orientated, with a good work ethic and the ability to
collaborate across different teams.
- Experience in Excel is a plus.Benefits include: 25 days annual
leave (increasing with tenure), private medical health cash plan,
income protection, life assurance, enhanced employer pension
contribution; plus award winning voluntary flexible benefits
(lifestyle, health, wealth, wellbeing).Working arrangement:
Reading- Hybrid (office at least 2 days a week and remote
working).Kantar Profiles DivisionUnleash your potential at Kantar's
Profiles division, home to the world's largest audience
network.Join our expert team in survey design, sampling
methodologies, and data science, we leverage cutting-edge
technology to provide our clients with seamless access to real
people and unparalleled insights.Backed by industry-leading
anti-fraud technology, our Profiles Audience Network comprises over
170 million individuals, in more than 100 markets worldwide. Our
clients include many of the world's leading brands, who trust us to
collect reliable insights.Be part of a team that shapes the future
of panel market research and drives results for brands
everywhere!Some key facts:
- Our team is made up of 600 people globally.
- We are present in 27 countries.
- Profiles currently holds a 10% share in the $3b panel industry
but we have ambition, a robust 3-year business plan and the
financial backing of our private equity owners (Bain Capital) to
grow to be the #1 player in this sector.
- We provide an ideal environment for professional growth,
offering:
- A start-up' atmosphere in which you can make a big impact and
get credit for it.
- The chance to learn all aspects of the business and influence
the decision-making process.
- The opportunity to network and learn from highly experienced,
senior members of our teams from across the business, globally.JOIN
USAt Kantar we have an integrated way of rewarding our people based
around a simple, clear and consistent set of principles. Our
approach helps to ensure we are market competitive and also to
support a pay for performance culture, where your reward and career
progression opportunities are linked to what you deliver.We go
beyond the obvious, using intelligence, passion and creativity to
inspire new thinking and shape the world we live in. Apply for a
career that's out of the ordinary and join us.We want to create an
equality of opportunity in a fair and supportive working
environment where people feel included, accepted and are allowed to
flourish in a space where their mental health and well-being is
taken into consideration.We want to create a more diverse community
to expand our talent pool, be locally representative, drive
diversity of thinking and better commercial outcomes.CountryUnited
KingdomWhy join Kantar?We shape the brands of tomorrow by better
understanding people everywhere. By understanding people, we can
understand what drives their decisions, actions, and aspirations on
a global scale. And by amplifying our in-depth expertise of human
understanding alongside ground-breaking technology, we can help
brands find concrete insights that will help them succeed in our
fast-paced, ever shifting world.And because we know people, we like
to make sure our own people are being looked after as well.
Equality of opportunity for everyone is our highest priority and we
support our colleagues to work in a way that supports their health
and wellbeing. While we encourage teams to spend part of their
working week in the office, we understand no one size fits all; our
approach is flexible to ensure everybody feels included, accepted,
and that we can win together. We're dedicated to creating an
inclusive culture and value the diversity of our people, clients,
suppliers and communities, and we encourage applications from all
backgrounds and sections of society. Even if you feel like you're
not an exact match, we'd love to receive your application and talk
to you about this job or others at Kantar.
Keywords: Kantar, Reading , Data Analyst, Professions , Kutztown, Pennsylvania
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